
Rewired: McKinsey's Playbook on How Leading Companies Win with Technology and AI
This updated second edition from five senior McKinsey practitioners is a thoroughly reworked guide to steering organisations through AI and digital transformation. Where many books on the subject offer lofty principles and little else, this one gets its hands dirty with the practical mechanics: how to map out a credible transformation roadmap, attract and retain the right talent, design a functioning operating model, and build the kind of data infrastructure that can actually grow with your business. It's unusually specific, and that specificity is its greatest strength. The updated material tackles the shifting economics of AI adoption head-on, covering what these programmes genuinely cost and what realistic returns look like. There's also focused guidance on preparing senior leaders to make sound technology decisions, something that often gets glossed over in books aimed at the executive tier. Real-world case studies from organisations including DBS and Freeport-McMoRan give the frameworks some welcome grounding, showing how these ideas play out in large, complex businesses rather than tidy hypothetical scenarios. The structured how-to guides are immediately usable, which working teams will appreciate. Chapters covering C-suite responsibilities sit alongside practical walkthroughs for the people doing the day-to-day implementation work, giving the book a broader reach than most titles in this space. It's written with board members, managers, and senior executives in mind, but anyone close to a major technology programme will find something of value here. Serious, well-organised, and refreshingly direct.
- Author: Eric Lamarre
- Publisher: John Wiley & Sons Inc
- Genre: Industry-Specific Business
- ISBN: 978-1394381906
- Pages: 368 pages
